Monday, August 9, 2010

Make it Rain

It is nearly too muggy to write this evening, so the new Tilteed Limited tee comes as a bit of a horrible omen. I feel as if I jinxed myself by bringing it in. Overall, though, it'll be worth it, for any number of reasons. Drowning Out the Sun, by D-Roy, is a stellar summer tee for those of us who can't abide by the oppressive heat, but a sweet tee all around for its faded colors, chunky vector lines, and smart art. The colors are an obvious perk, to me... they're not overly saturated, which makes the tee feel a bit weathered and classic from the start (which I think increases wearability with many of us). The use of the tee blank, however, is incredibly smart, especially for a guy who I believe is getting his first tee print through us. With the big, full-chest print, having so much white breathing through is so important. Yet it comes off effortlessly, much like the clouds seem to be effortless with their raining. It's so commonplace that they seem nonchalant. I'm super excited to see this tee get a chance with us. We love getting a chance to bring you something new and different. We hope you'll give it some love, too.

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