Saturday, March 6, 2010

Dual Updates - They're "Da Bomb"

This week has been a bit of a busy one, and I've been unable to make good blogging time except for the most important and time-sensitive of posts. As such, astute and seasoned readers may well have believed me to have forgotten a pair of required updates. Rest assured, I have not, and it was only a matter of time that I would make it to them. Specifically, now.

Our dual-update comes courtesy of Threadless, which is one of my favorite places to update from, since it is not subject to the brief lifespans that so many other sites have. Though in these cases, we may be seeing some artificially created limited-time runs. Boom Box, for example, is already selling quickly. It's not too surprising why: from a pure popularity standpoint, anything with anything Mario on it will sell well. The populace is unable to appreciate anything unfamiliar. But we've already gone over this: the piece is far more than its reference, and is a model for how to work with a reference and still create something original and artful. Alexmdc sells himself here, where most people just sell a popular product and reap the rewards. Not only is the art itself skillful and slick, but everything works together. The bomb with the boom box makes sense. The sheer 80s glory in every element works perfectly (consider the high-tops, the boom box, the Say Anything pose). The colors are brilliant (I'd buy almost anything on this shirt blank). It is a complete concept. A "lesser" character from a popular universe is used here, meaning it was selected for its appropriateness in the concept, not for its saleability, as well as making it far more wearable to the uninitiated viewer. This is more than just a gaming shirt, and that's why it works so well.

In stark contrast, we see joaolauro's
"The Cat Who Mistook His Wife (and the Kids, and the Furniture and Even the Parrot) for a Hat." While the title is its own reference, classic psychology texts don't often reap the same rewards as pop culture. It's further hindered by a lilac blank: I'd argue it looks hot as hell, but I'm sure plenty of people will be tentative anyway. And while cuteness is always a good sales mechanism, the sheer oddness of this piece makes it less apt to be effective: if people love the familiar, the odd is far too difficult for them to even try and appreciate. It seems Threadless knows this, as it seems to be a bit less stocked than the average tee would debut at, but the smaller stock will likely mean a speedy depletion as well. The elements that make this a harder sell for the sheep will almost certainly make it a must own for others, and considering the spring sale looming ahead of us sometime in the coming month or so, it could be a smart investment to grab one now now now anyway. It's certainly worth it: the concept is pretty hilarious and adorable all in one, and the style is no less charming. It's an overall great tee and in many ways very unique among the masses, so if you're interested, I'd definitely keep tabs on it just as closely as the far more populist Boom Box.

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